- The revised Binance Launchpool page makes it easier to participate in token offerings that are based on airdrops.
- Additionally, the navigation has been enhanced, and a quick-start FAQ section has been included to facilitate the onboarding of new users.
With the release of a newly designed BNB page and a redesigned Binance Launchpool user experience (now accessible only through the Binance app), Binance, the world’s largest cryptocurrency exchange by trading volume and users, has made it simpler than ever for users to find, follow, and take part in token airdrops using BNB.
The revised Binance Launchpool page makes it easier to participate in token offerings that are based on airdrops. Instead of having to go through many platform sections, users can now subscribe to BNB Simple Earn straight from the Launchpool page. Additionally, the revised layout makes it easier to see locked BNB positions and airdrop allocations for both Flexible and Locked Simple Earn products. Allocations for HODLer Airdrops are now plainly included into the same UI. Additionally, Binance has included push alerts for fresh airdrop launches to make sure users never miss an opportunity. Additionally, the navigation has been enhanced, and a quick-start FAQ section has been included to facilitate the onboarding of new users.
To enhance this experience, a redesigned BNB page that compiles all of the information consumers want regarding BNB’s utility has also been introduced. The website emphasizes important advantages including VIP privileges and trading fee discounts. Along with a historical rewards component to assist users in assessing long-term worth, it also provides real-time information on future and existing airdrops across Launchpool, Megadrop, and HODLer Airdrops.
Jeff Li, VP of Product at Binance stated:
“With these upgrades, we’re making it easier than ever for users to unlock the full potential of BNB and participate in high-quality token launches. The redesigned Binance Launchpool and BNB pages reflect our commitment to user education, simplicity, and maximizing rewards — all while reinforcing the trust and performance users have come to expect from Binance.”
With these product enhancements, Binance is reaffirming its dominance in token distribution. According to a recent CoinMarketCap (CMC) analysis titled “Examining Token Listings on CEXes,” Binance led the industry in 2024 with $2.6 billion in airdrops and staking incentives, which accounted for 94% of the $2.7 billion disbursed by centralized exchanges. With a 0% delisting rate for all 77 tokens launched in 2023 and 2024, the research also places Binance #1 in the median return on investment (ROI) for token listings in 2024, at 126.64%. This highlights the platform’s long-term project quality and selective approach.
Throughout the Binance ecosystem, BNB is essential in enabling access to token airdrops and rewards. Binance’s Launchpool, Megadrop, and HODLer Airdrops have helped start 83 projects since the first airdrop in October 2020 and have drawn more than 5.4 million unique participants. BNB holders who took part in Launchpool, Hodler Airdrop, and Megadrop in 2024 received total yields ranging from 53% to 78%, according to the CMC report, confirming BNB’s position as a means of gaining access to exclusive rewards.
