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Meet Thesis*: HackerNoon Company of the Week

Welcome to HackerNoon’s Company of the Week, where we spotlight a tech company doing bold, innovative work that aligns with the future we want to live in. The featured company is selected from HackerNoon’s growing tech company database, where we rank the S&P 500, unicorns, and groundbreaking startups alike.

This week, we’re thrilled to feature Thesis*, a Bitcoin-first venture studio building and funding open-source projects across the decentralized web. Whether it’s reshaping how people earn, spend, and safeguard their digital value—or rethinking the very architecture of the internet—Thesis* is building a freer, more sovereign future.

What Is Thesis*?

Thesis* is the driving force behind several notable projects, including:

  • Fold – Earn bitcoin back on everything.
  • Mezo Network – Bitcoin’s economic layer.
  • Taho Wallet – A community-owned Web3 wallet.
  • Acre – A privacy-forward cycle tracker.
  • Embody – A focus on digital identity and integrity.
  • Threshold / tBTC – A decentralized, cost-effective bridge to bring Bitcoin into the broader DeFi ecosystem.

Each product shares a core ethos: empower users, not institutions.

Fun Fact: Thesis* Builds for Freedom

More than just a product studio, Thesis* sees itself as a cultural shift catalyst. Its projects aren’t just technical tools—they’re freedom tech. From privacy and sovereignty to opt-in culture and decentralized governance, Thesis* puts radical autonomy at the center of its mission.

“We believe in your right to opt out of centralized institutions, tech, and culture,” they say. Their mission? To replace externally imposed limits with tools for internal agency—financially, socially, and digitally.

Furthermore, Thesis* challenges the centralized control that governs how we spend, communicate, and identify. According to Thesis*, credit scores, gatekeeping banks, and ad-targeted identities aren’t just flaws in the system—they’re signs that the system was never designed to serve individuals in the first place.

They build decentralized alternatives to restore self-ownership. When your identity, money, and data live in open protocols—not corporate vaults—you get to decide how you participate in society.

Thesis* 🤝 HackerNoon Ads Campaign

Thesis* has also teamed up with HackerNoon through a sponsored ad campaign in the Web3 category. Their messaging around Bitcoin, decentralization, and user sovereignty now runs across thousands of stories and newsletters targeting the builders, thinkers, and rebels of the decentralized internet.

Are you ready? Thesis* is. With a rallying cry for decentralization, privacy, and freedom, Thesis* is more than a venture studio—it’s a movement. Whether you’re a builder, investor, or curious explorer in Web3, Thesis* invites you to rethink what’s possible when you opt out of the status quo and start creating something new.

How does ad placement by content relevancy work at HackerNoon?

  1. HackerNoon has curated 50,000+ technology tags to date
  2. These tags are grouped into the relevant parent categories like AI, Web3, Programming, Startups, Cybersecurity, Finance, and more!
  3. Every story organically gets eight relevant tech tags and a parent category
  4. Sponsors buy multimodal placements on relevant categories with all the tags and stories.
  5. These Ad placements include Banners, Logos, Newsletter ADs, and Audio ADs – truly AIO (Activities, Interests, and Opinions)
  6. Optimized For: Brand Recall and Clickability (Get 3x clicks for the same impressions compared to elsewhere)
  7. Get quality leads at unbeatable prices, with CPM ~ $7 and CPC ~ $5.

That’s all this week, folks, see you in the next one!

The HackerNoon Team

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