Its credit card program has become one of the significant sources of growth. Jemini had far more rapid crypto card sign-ups, with a total of over $31,000 in August 2025, compared to 8,000 in 2024. In July and August, Cantor Fitzgerald announced that 45,000 more customers had joined. Nearly 50% of these cardholders are also active traders on the Gemini exchange, and user engagement has been high within the ecosystem.
The Gemini Credit Card enables its users to earn rewards in the form of cryptocurrencies, including and Ethereum, rather than cash back. The card charges no annual or foreign transaction fees, and it offers up to 4% back on all purchases. It is also directly connected to Gemini’s trading platform, allowing customers to manage and reinvest their rewards easily. This model motivates users to stay on the platform, which, according to Mizuho analysts, creates a cycle of for the company.
